Intellectual Property Generation and Management - ECE50005 - The Robert H. Buckman College of Engineering Online Education Program

Intellectual Property Generation and Management - ECE50005

Credit Hours: 3

Instructor(s): Santokh Badesha

Learning Objective:

Explain to non-experts the differences between various Intellectual Property categories and terminologies including Patents, Trademarks, Service Marks, Trade Secrets, Copyrights, and Know-Hows.
Secure management approvals for filing your inventions with the United States Patents and Trademark office (USPTO), develop responses to overcome patent examiner's objections, and finally successfully securing Intellectual Property.
Explain attributes and application landscape of Intellectual Property Life Cycle for internal offerings, licensing In-and Out opportunities, infringements, and associated risks and rewards.
Discuss strategic pathways to execute Non-Disclosure Agreements (NDAs), Confidential Disclosure Agreements (CDAs), and Joint Development Agreements (JDAs) as these relate to work for hire and collaborative research and development.
Apply knowledge of critical enablers and barriers to successfully secure intellectual property in your own area of interest at workplace.

Topics Covered:

Module Title	Topics
Lecture 1 What is Intellectual Property - Basics	Patents Trade Secrets Know-How Copyrights Trademarks Key Policies on Handling IP
Lecture 2 Module 1-5 What is a Patent?	Lecture Part 1 Video Module 1 Course introduction and Instructor's Profile Module 2 What is a Patent? Lecture Part 2 Video Module 3 What is an Invention? Module 4 What is a Patenting Process?
Lecture 3 How a Patent is Structured and its Associated Contents	How is a patent structured? Show content details of a US Patent Corporate incentives for inventions and innovation
Lecture 4 Wallpaper vs. Masterpiece	Wallpaper and Masterpiece Value Differences What are the attributes of a masterpiece patent? Why not create all masterpieces?
Lecture 5 Documenting Your Idea in an Invention Disclosure	What is an ID? ID Writing Tips ID Writing Steps What is a Technology Assessment Panel? (TAP)
Lecture 6 What is a Trademark?	Introduction to Trademarks Trademark, Registration and Purpose Difference between Trademarks, Trade Dresses, and Trade Names Selecting and Clearing a Trademark Trademark Protection and Infringement Care and Maintenance of Trademarks Loss of Trademarks, Rights and Avoiding Genericide
Lecture 7 What is a Copyright?	What is Copyright Basics What is Copyright Registry Information What is Work for Hire? Protected and Unprotected Copyrights What Rights are Granted Under Copyright Validity Term for Copyright Protection Copyright Infringement, Notice Elements, Enforcement, and Fair Use Defenses
Lecture 8 Module 1-3 Contracts and IP	Module 1 Intellectual Properties Life Cycle Stages Module 2 Agreements Including Confidentiality Terms Module 3 Agreements Including Terms for Third Party Engagement
Lecture 9 Module 4-5 Contracts and IP (continued)	Module 4 Agreements for Sponsored Research Merger and Acquisitions Module 5 Contract Terms for Indemnification
Lecture 10 Module 1-2 Leveraging IP to Achieve Business Objectives	Module 1 Types of IP that has Business Value Value and Composition of IP, Components of S and P 500 Market value IP Life Cycle and Value Creation Ways to Extract the Value from Innovation and Associated IP Portfolio Module 2 What is Business Strategy and Competitive Landscape Obtaining IP Rights for Quality vs. Quantity Managing IP Assets Products and Services that Drive Higher Margins IP Monetization and Enforcement, Offenses and Defenses
Lecture 11 IP Value Creation Process, Risks and Counter Measures	What are Licenses and Assignments? What are Some of the Processes to Leverage Value Creation What are Some of the Risks and How do Corporations Deal with Them?
Lecture 12 Module 1-4 IP Infringement	Module 1 What are Trademarks, Service Marks, and Trade Dresses? What is Trademark Infringement? Remedies for Trademark Infringements Module 2 What are Trade Secrets? Misappropriation of Trade Secrets Remedies for Trade Secrets Misappropriation Module 3 Copyright Basics, Infringement, and Remedies Module 4 Practical Considerations for IP Enforcement A Word on Patent Enforcement
Lecture 13 Module 5-7	Module 5 Utilities Patent Infringement and Remedies Module 6 Design Patents Infringement and Remedies Module 7 Practical Considerations for IP Enforcement A Word on Patent Enforcement
Lecture 14 Modules 1-3 Joint Development Agreement	Module 1 Why do Businesses Want to Partner/Collaborate? Who will Own/Control/Have Access to the Newly Developed {foreground IP}? What Pre-existing IP's (background IP) Needs to be Used/Licensed? Module 2 Finding and Engaging a Potential Development Partner How to Deal With IP Terms in Joint Development and What Background and Foreground IP Need to be Brought on the Table Pitfalls are Default Rules of Joint Development Agreements (Absence Contractual Agreement Otherwise) Module 3 Ownership/Control/Licensing of Background IP Under Joint Development Agreements Examples of IP Terms in Joint Development Agreements, Responsibilities for Protecting IP Created Under Joint Development Agreements Contemplating the Exit Strategy
Lecture 15 Addressing Inventorship Issues During Collaborations	Contrasting Missions and Cultures Conflicting Values - Common Interest Bayh-Doyle Act for Federally Funded Research Potential Distractions in Collaborative Settings Ways to Avoid Problems for a Win-Win Outcome
Lecture 16 Enforcing Your Patents for Fun and Profit...The Business Case	Patent Enforcement Basics: Proving Infringement and Remedies Patent Enforcement Basics: In the US and Outside the US Building a Business Case and Developing an Enforcement Strategy: Risks and Rewards
Lecture 17 Role in Innovation for IP Generation	Difference Between Open Innovation and Closed Innovation Open Innovation Categories, Brokers, and their Business Models Technology Trends Impact on Research and Development in Businesses
Lecture 18 Developing Enablers for IP Generation & Commercialization	Role of Global Trends for R&D Investments Leading to IP Generation The "Valley of Death" for IP Generation and Commercialization
Lecture 19 Developing Enablers Wile Addressing Barriers for IP Generation	Enablers to Cross the "Valley of Death" for IP Commercialization Role of Boundary Spanners and Soft Skills to Generate IP Leading to Innovation
Lecture 20 Enablers, Barriers and Mitigation Strategies for Industry/University Collaborative Research	Motivational Factors for University Industry Collaborative Innovation Selecting and Executing Partnership Strategies for Efficiency and Effectiveness Challenges, Tensions & Mitigation Strategies
Lecture 21 University Industry Interaction Model: Nanocollaborative Example	University Industry Interaction Model: Nanocollaborative Example
Lecture 22 Addressing Partner Data Security	Addressing Partner Data Security Withing Your Organization Processes for Receiving Customer/Partner Confidential Information Attributes of Gatekeeping Process and Best Practices Role of a Gatekeeper for Incoming and Outgoing Confidential Information
Lecture 23 Modules 1-2 Team Empowerment Leading to IP Generation and Commercialization	Module 1 The Teams Collaborative Concept Addressing Critical Business Problems While Generating IP via Teams Collaborative Share Some Examples of Personal Participation and Leadership of Formal Teams Module 2 Creating Collaborative Team Environment (things to do) Avoiding Competitive Team Environment (things not to do)

Prerequisites:

Have at least 2 years of undergraduate work.

Applied / Theory:

10/90

Web Address:

https://purdue.brightspace.com

Homework:

7-10 assignments with 1 group assignment

Exams:

3 Exams, no proctoring

Textbooks:

None. PDFs will be provided to the students to accompany each lecture.