Jump to page content

Purdue Student Startup Competes in National Business Pitch Competition

Magazine Section: Strategic Growth Initiative
College or School: CoE
Article Type: Article
A Purdue University student startup that provides musical backtracks for practice was accepted to compete in Student Startup Madness, a national digital media business pitch competition.
Jose Moreno demonstrates his app and One Man Band technology at a conference.

Using a tournament style model, Student Startup Madness reviews digital media student startups from universities across the nation.

Jose Moreno, a senior in Electrical and Computer Engineering and intern for the Purdue Foundry, founded One Man Band with Radomir Novkovich. The startup supplies aspiring musicians with high-quality music backtracks via a mobile application.

“A musician can pick from a library of popular songs, mute any instrument and practice his or her favorite tracks,” Moreno says. “We hope to become a major media platform for aspiring musicians where they can practice and where artists can submit their compositions and garner revenue.”

Moreno says the app is unique and accessible to anyone of any age level. “Even I can resonate with One Man Band because it’s something I wish I had when I was learning to play music.”

Recently, One Man Band earned first prize at Purdue’s Schurz Communications Innovation Challenge, a business pitch competition for student entrepreneurs working in mobile or online media. The startup invested the $5,000 prize money in targeted online advertisements and search-engine optimization.

Moreno says he will adapt his business pitch to Student Startup Madness by incorporating constructive feedback and new updates to his company.

After Student Startup Madness, One Man Band will focus on other entrepreneurial goals, such as launching on a wider scale. The startup is seeking a partner or investor to assist with capital accrual and networking in the music industry.