@UMBCAthletics added 100K Twitter followers
The world began really paying attention to the UMBC Retrievers about when they were tied with Virginia at halftime - at least according to their Twitter follower count.
According to Twitter, UMBC Athletics (which had around 5,000 followers when the tournament started), gained 25K followers from 10:00-11:00 PM ET on March 16.
And it just kept going from there
Courtesy of Twitter
Courtesy of Twitter
Good thing they had a clever person behind the account.
I’m just a guy with a phone and a trusting boss — UMBC Athletics (@UMBCAthletics) March 17, 2018
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